http://www.utahtechspotlight.com/2009/05/28/is-the-world-changing-faster-that-we-can-handle/ Showcasing the hottest technology the Utah valley has to offer Mon, 23 Nov 2009 15:14:45 -0800 http://wordpress.org/?v=2.8.5 hourly 1 http://www.utahtechspotlight.com/2009/05/28/is-the-world-changing-faster-that-we-can-handle/comment-page-1/#comment-1642 Robert Payne Fri, 29 May 2009 13:36:26 +0000 http://www.utahtechspotlight.com/?p=230#comment-1642 When it comes to communicating online, I think the barriers to entry are getting lower and lower. But what that means is you have to become better and more creative at strategy (1), as well as demonstrating why your product or service is better (2) than the upteen million competitors in your midst. In addition, it is an individual's ability to create and foster relationships (3) both online and offline that makes the difference. If you don't have these 3 fundamentals down, you can fire all day on social networks and optimize your content till Google comes home, but it won't necessarily get you over the line. When it comes to communicating online, I think the barriers to entry are getting lower and lower. But what that means is you have to become better and more creative at strategy (1), as well as demonstrating why your product or service is better (2) than the upteen million competitors in your midst. In addition, it is an individual’s ability to create and foster relationships (3) both online and offline that makes the difference. If you don’t have these 3 fundamentals down, you can fire all day on social networks and optimize your content till Google comes home, but it won’t necessarily get you over the line.

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